Internet / Web Marketing

The Internet is a fluid thing and is constantly changing. That means that online marketing has to be continually researched to maximize results and ROI.  This comes from understanding how to measure content, traffic, keywords, and performance related to all things web and then making all the pieces fit together to maximize results.  Creating goals, data points, and measurement benchmarks across the following is key to turning them into success.

bevelwise offers online marketing services to help you increase and optimize your presence in this ever-changing online world.

• Search Engine Optimization (SEO) marketing to help you dramatically increase the quality and quantity of prospects visiting your website, significantly improve the rate at which those visitors become your customers, and maximize the return on your online sales and marketing investment.
• Paid Search / Pay-per-Click (PPC) Advertising - We are experts in planning, executing and analyzing paid search campaigns for marketers across all search engines, including Google Adwords, Yahoo, and Bing/MSN.
• Social Media Marketing - Twitter, Facebook, LinkedIn, Flickr - social media has many facets. Generating publicity through social media, online communities and community websites has several different pieces and parts with RSS feeds, social news buttons, blogging, forums, user groups and third-party community functionalities like images and videos.
• Online Media Buying / Planning - We can identify audiences beyond search that are a good fit for your target demographic and content. You can get national web properties while just targeting to your local market.  Banners, videos, links, etc. are also a good source of exposure that can be measured. 
• Online Public Relations (PR) - Help you write and integrate with your web site any and all of your press releases.
• Google Analytics - Track data regarding how visitors use your website.
• Quantcast - Track the audience profile and demographics of your site and we can help you find other online media with a similar audience that you could buy advertising on.
• Ad serving - We have partnered with Ad Juggler to offer ad serving for your campaigns.  This will allow for better management of your campaigns and the ability to pay off your numbers (impressions and clicks) instead of paying off the publisher's numbers.  It also simplifies the trafficking process so once you load the new creative - it is live and running on all the sites you want it to be.

Contact bevelwise to see how we can help you in this ever-changing online environment.